Herschel Supply Co.
Back-To-School Social Campaign
Herschel, a Vancouver-based backpack, luggage, and accessory brand with 44 retail locations worldwide, partnered with Thinkingbox to create social assets for their most significant back-to-school campaign to date. Our goal was to create excitement and enthusiasm for kids going back-to-school for the first time in over a year due to COVID.
![](https://images.prismic.io/tbx--2021/ddbbeef3-d1a7-4a5c-afe0-d58a4f9e2c50_Hersch1.jpg?auto=format&ixlib=react-9.1.1)
![](https://images.prismic.io/tbx--2021/f7dbaad2-5ec0-4d28-8ac2-1e91cf8709fd_Hersch2.jpg?auto=format&ixlib=react-9.1.1)