Beam Suntory

Knob Creek & Basil Hayden's

Two modern websites for two legendary spirits. Heritage is a source of great pride for many whiskey distillers, and these two legendary brands are no exception. With heritage that traces back as far as 1792, our challenge was to provide a modern, updated digital experience for the Basil Hayden’s and Knob Creek websites based on exciting new branding and messaging work by Austin-based Preacher. From concept to UX to design and development, Thinkingbox worked hand-in-hand with the Preacher team to support the larger advertising campaigns and bring both brands' new direction and messaging to the digital space. And we did it on a Wordpress backend that made the site easily updatable and fully flexible to scale and change in the future.