LoL Season Start
Mystique, awe and hype—a perfect storm waiting to be unleashed. We worked alongside Riot Games to direct and create a cohesive brand experience for Season 2019 across all channels.
Every player. Everywhere.
Through branded key art, motion graphics, a creative microsite and a digital experience for the client hub, we created a system that allowed animated content to shine while staying on a strict release schedule.
Our collaboration with the Riot team unlocked a new experience for players around the globe. Player reactions were golden, and they couldn’t wait to experience what was to come for the upcoming ranked season.