LoL Season Start

Kicking off the 2019 League of Legends season with heroic art design and microsite creation.
LoL Season Start 2019

Heroes unite

Mystique, awe and hype—a perfect storm waiting to be unleashed. We worked alongside Riot Games to direct and create a cohesive brand experience for Season 2019 across all channels.

LoL Season Start Summoner's rift

Every player. Everywhere.

Through branded key art, motion graphics, a creative microsite and a digital experience for the client hub, we created a system that allowed animated content to shine while staying on a strict release schedule.

LoL Season Start
LoL Season Start
LoL Season Start "it all starts here" and "awaken" case study


Our collaboration with the Riot team unlocked a new experience for players around the globe. Player reactions were golden, and they couldn’t wait to experience what was to come for the upcoming ranked season.