Make-A-WishDigital

Kringl AR App

In the spirit of the holiday season, Zulu Alpha Kilo called upon the elves at Thinkingbox to help parents preserve the magic of Santa Claus for their children.

Proof of Santa

Our workshop developed and designed a wondrous AR app featuring old Saint Nick himself, and a chance to donate to the Make-A-Wish Foundation.

In your ho, ho, home

With the Kringl app, users recorded a 10-second video inside their home, then selected one of 5 Santa video overlays to create video "proof" of a visit from the Jolly Old Elf to share with their kids.

Outcome

The Kringl app received a number of awards, including a silver Promo Award for Most Innovative Idea or Concept, an FWA award for Mobile Site of The Day, and a Webby Award for Augmented Reality.

Credits

  • Make A Wish

Awards

  • FWA

    Mobile Of The Day

  • Applied Arts

    Augmented Reality, Pro Bono, Mobile

  • The Webby Awards

    Augmented Reality

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