The DalíExperiential

Dalí Lives

Art meets artificial intelligence in this interactive Dalí deepfake.

Meet the artist

We worked with Goodby Silverstein & Partners to bring Salvador Dali back to life inside the Dalí Museum in St. Petersburg, Florida. The kiosk installation called for a life-size re-creation of the artist, which GS&P created using over 1,000 hours of machine learning on over 6,000 frames of archival footage.

The legend lives on

As the partner responsible for hardware and fabrication, Thinkingbox collaborated on the design of the kiosk and managed all hardware—including screens, speakers, LED/lighting and fabrication. We even built in a camera to allow the self-promoting artist to whip out his phone and snap a souvenir selfie with visitors.


Besides generating some amazing selfies and plenty of press, Dalí Lives has claimed multiple awards for creativity and innovation, including two International Gold Andy Awards; a Webby Award for Advertising, Media and PR Experience; and six One Show Awards for interactive entertainment.


  • Goodby Silverstein & Partners SF


  • The Webby Awards

    Advertising, Media & PR Experience

  • The One Show

    Interactive Entertainment